According to Reuters, the runaway success of "Transformers Revenge of the Fallen" has helped the stocks of several theater chains rise as high as ten percent. Shares of Paramount and Viacom have also risen thanks to the success of the film. IMAX has also benefitted with a nineteen percent increase. We're still in a recession, so such favorable numbers in an industry that has been declining are encouraging to business owners and analysts alike. "Transformers" has even defied expert predictions.