Toy News: Hasbro Celebrates the 35th Anniversary of Transformers with a Special Shipment

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Toy News: Hasbro Celebrates the 35th Anniversary of Transformers with a Special Shipment

2019 is the 35th Anniversary of the Transformers being introduced to the world. The innovative play pattern of the Robots in Disguise captured imaginations decades ago and continues to do so to this day. In celebration of this event, Hasbro has sent Ben's World of Transformers a special box of products spread across the broad range of Transformers products.

The box itself is a real treat. The outside of the box features gorgeous artwork of several Autobots including Optimus Prime and Windblade. The inner box features artwork of Decepticons including Megatron and Barricade. When you open the box there are several slots for toys spread across the current range of Transformers figures. These include:

The box has the hashtag #morethanmeetstheeye printed on it, and the box itself is more than meets the eye! Digging into a "secret" compartment in the box, there were some extra items including a Vandor Heat Reactive Mug, two packs of the Transformers TCG "Rise of the Combiners" expansion and card sleeves with the Autobot symbol printed on them!

The other surprise is a code such as the ones found on "Siege" packaging. Translate it and the word turns out to be "rubble", the name of one of the lead Cybertronians in the new IDW Publishing comic book. Enter this code into the Official Teletraan-1 site and you unlock a copy of the new IDW Publishing Transformers comic book! This includes all the variant covers.

Special thanks to Hasbro for providing Ben's World of Transformers with this super cool box of goodies!

Toy News: Hasbro Celebrates the 35th Anniversary of Transformers with a Special Shipment
Toy News: Hasbro Celebrates the 35th Anniversary of Transformers with a Special Shipment
Toy News: Hasbro Celebrates the 35th Anniversary of Transformers with a Special Shipment
Toy News: Hasbro Celebrates the 35th Anniversary of Transformers with a Special Shipment