40th Anniversary

General Information
Release Date: April 2025

After an accidental early posting a couple weeks ago, Walmart has posted the proper listing for the Retro G1 Optimus Prime.  Pre-orders will be going up on October 17th at 7am PST as part of the Walmart Collector Con event.  Bookmark this page to snag yours on October 17th.

In celebration of the 40th anniversary of Transformers, a special event will be held in movie theaters on May 15, 18 & 19 2024!  Tickets will be going on sale April 10.  Today the official site for this event launched with the following synopsis and one sheet:

Thanks to the folks at Hasbro, Ben's World of Transformers has additional pics of the upcoming Generations Comic Edition Grimlock and Shockwave!  These figures were revealed two days ago and will are scheduled for release in Summer 2024.  Check out the pics in the gallery below!

As part of today's Transformers 40th Anniversary press release, Hasbro has revealed that apparel maker Mad Engine has released a line of t-shirts celebrating the Transformers 40th Anniversary!  From the press release:

Another fun tid-bit from today's Transformers 40th Anniversary press release is a reveal of two new vehicles coming from Jada Toys that crossover the "Ghostbusters" and "Transformers" brands!  Jada makes (non-transforming) vehicles with an eye towards detail and popular brands.  From the press release:

As revealed in today's press release from Hasbro, Dynamite Entertainment will be releasing a set of trading cards celebrating the 40th anniversary of Transformers!  From the press release:

Hasbro has sent Ben's World of Transformers the following press release about celebrating the 40th Anniversary of the Transformers brand. Check out the details below.  Photos of some of the items described below will be posted as separate news items today!

Walmart Collector Con is coming this Friday (October 13th) and with it will be several Transformers exclusives!  One is the Retro The Transformers: The Movie Perceptor (which already sold out on Pulse) and the other two are 40th Anniversary releases of Soundwave and Blaster!  These G1 figures have been given new decos based on their animated appearance, but the packaging is styled like their 80's boxes with a snazzy 40th anniversary logo!  Check out the de