Rise of the Beasts

In a surprise reveal, Hasbro Pulse has posted a listing for a previously unannounced Optimus Primal figure from Rise of the Beasts!  More so than perhaps any (transformable) figure revealed and released to date, this figure appears to be very screen accurate, featuring details in both modes seen in the movie trailers.  This figure is being billed as the "Takara Tomy Transformers: Rise of the Beasts Optimus Primal" indicating the figure will not be widely available outside Japan.  At the moment Hasbro Pulse appears to be the only online venue taking preorders and the irony

The debut of Transformers: Rise of the Beasts is about one week away in the United States.  As part of the celebration of the film's release, Hasbro has sent Ben's World of Transformers a wonderful promotional mailer filled with Rise of the Beasts merchandise!  The box itself looks like some type of Cybertronian supply drop, featuring metallic looking graphics.  Details like "vents" and hinges suggest that there is something contained within (perhaps beastly beings?!).  Graphics also include wear and tear along with  leaves and vines, looking like this Cybertronia

Joining Cheetor and Rhinox, Optimus Primal joins the "Rise of the Beasts" toy line as a Battle Master!  Check out my review and gallery of this new release!

PRESS RELEASE

HASBRO CELEBRATES TRANSFORMERS BRAND
 WITH FREE EXPERIENTIAL FAN EVENT “TRANSFORMERS: BATTLE IN BROOKLYN” ON JUNE 3

General Information:
Release Date: May 2023
Price Point: $6.29 (depending on retailer)
Retailer: General Release (Amazon, Entertainment Earth, Target, Walmart etc.)
Accessories: None

Nightbird is one of the evil Terrorcons serving under Scourge.  With her skill and sword she is a dangerous force on the battlefield.  Check out my review and gallery of the Deluxe Class version of Nightbird!

PRESS RELEASE

AUTOBOTS AND MAXIMALS HAVE LANDED IN SINGAPORE FOR THE 

TRANSFORMERS: RISE OF THE BEASTS WORLD PREMIERE

Transformers: Rise of the Beasts is hitting theaters soon so Hasbro is ramping things up with a special event in Brooklyn, NY!  Check out the official info provided by Hasbro below:

Have you ever thought to yourself that it would be really cool to pop off the top of Optimus Prime's head, fill it with popcorn and then eat the popcorn out of his head as you watch a movie?  No?  Okay, me neither but that is exactly what you will be able to do soon thanks to Cinemark Theaters!  According to their Instagram, the bucket goes on sale this weekend through next week.  The Instagram comments also indicate the item may become available on their online merchandise site, so keep an eye on tha