Robosen

**Press Release**

Today Hasbro launched pre-orders for its newest collabortion with Robosen:  the Transformers Grimlock Auto-Converting Robot - Flagship Collector's Edition!  Like their first Optimus Prime offering, this figure can auto-convert from one mode to the other and you can customize it even further using Robosen's app.  The figure is a celebration of the character including his iconic blaster and sword as well as his "King Grimlock" crown.  Even better?  G1 voice

FOR IMMEDIATE RELEASE

Robosen Robotics, in Collaboration with Hasbro, Debuts the World’s Most Engaging TRANSFORMERS Robot, the New “Elite Optimus Prime”

Earlier today Hasbro and Robosen revealed the Robosen Optimus Prime Auto-Converting Robot would be reissued (orders go up this afternoon on Hasbro Pulse) but that's not all! To complete the set, they will be releasing a three foot long Auto-Converting trailer complete with Roller and Spike! Check out the press release, images and video below:

Back in April, Hasbro revealed the amazing Robosen Optimus Prime.  This electronic, auto-converting Optimus Prime can also walk, talk and battle Decepticons all via voice command!  These have begun to arrive for fans who pre-ordered months ago and mine just came in.  Check out some unboxing photos below showing the box contents.  I have also added a couple screen shots from the App you can use to control the figure (an alternative to using voice commands).  A review will come down the road but for now enjoy the pics!

Yesterday Hasbro held its Hasbro Pulse FAN FEST 2021 event and some fans asked for my reactions.  I thought it would be fun to put together a video (my first!) with my thoughts on the Transformers reveals from the event.  Check it out in the embed below:

Revealed today at Hasbro Pulse's Fan Fest event is an incredible figure that fans would have only dreamt of in the G1 era: Auto Converting Optimus Prime! In partnership with Robosen, this voice activated Optimus Prime served as the finale of the Transformers brand presentation and it was an amazing one!